A start-up British declared war on false follower who swells the ranks of the Twitter pages of celebrities such as Lady Gaga, Rihanna and Justin Bieber. The company in question is called People status and is responsible for the creation of software that divides the users of the social network in three categories: false, inactive and good. Of course, the last category, the good is that to which all aspire.

The result of the survey conducted by the company is really impressive. Interviewed by the Observer, the director of People Status, Rob Waller, said:

Only 29% of the followers of Lady Gaga are good.

Of the 28 million-odd followers that follow the pop star on Twitter, a little less than 20 million are fake or inactive. Not better of Manchester United ace Wayne Rooney (only 31% of good follower) and British Prime Minister David Cameron (37% of users well). Of course, the data just mentioned are taken with the tongs as analyze only a small proportion of Twitter users.

However, if the data are confirmed, the VIP should deal with the brands that until recently relied on their power online based on the number of followers. It is not the case of Lady Gaga, but it is known that many celebrities advertise products on Twitter behind lavish compensation. Never have so few words (Twitter allows messages of just 140 characters) were so well paid.

But now the trend may change.